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Benefits 101 - Employee Videos
Prompt: Employee benefits have lots of terms and acronyms, this series breaks them down with simple graphics. The grainy fill of the graphics was created to flow between icons to represent topics such as coverage and transfer of funds.
The Challenge: Many of the scripts were reused from other content and required a bit of reworking by the video team to work as video content. The visuals are simple, but despite their simplicity, the metaphors of what they represent with complicated topics had to be thought out carefully.
Other Samples:
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